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I found the time spent working with GGA on this project to be really valuable. The findings really helped the marketing team develop a better understanding of our audience and helped us establish a clearer framework for future marketing campaigns. Definitely look forward to working with you again in the future.
Member - Glasgow Grows Audiences
A location within an arts facility’s catchment area where a relatively high potential is being realised.
Hence a hotspot is a place from which an organisation is drawing a relatively high number of users.
