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The Theatre Benchmarking Reports have proved invaluable to defining the work of our audience development. The reports build up a detailed snapshot of audience behaviour and help us compare ourselves to other venues in the area to see were we might improve our practice in order to connect with more people. Used in conjunction with other resources from Audiences Yorkshire and internal research, we can build a really clear picture on how to move forward and utilise the findings every step of the way.
Member - Audiences Yorkshire
Something given freely or without recompense (i.e.
a free gift or a present).Hence in the arts sector, gratuities can sometimes take the form of a complimentary admission, provided by an organisation as a favour to an attender.
