Membership to Audiences Yorkshire has become an absolutely vital part of our overall marketing strategy. The practical advantages such as accessing distribution channels, being featured on digyorkshire.com and reaching out to audiences within our catchment area are extremely important to us. At the same time we have the support needed to think creatively as an organisation and this is encouraged within industry briefings, CEO conferences and AY research such as the Theatre Benchmarking Report. As well as all of this, the networking opportunities that are available with similar venues is a real advantage and the AY team are incredibly knowledgeable about the arts environment, working closely with us to ensure we are moving forward at our pace.

Member - Audiences Yorkshire


Data & Resources

Development of Standard Artform Classification Systems

Added 10th June 2009

Comprehensive analysis of the artform classification systems employed by the four UK Arts Councils, industry bodies such as TMA, SOLT and the audience development agencies, as well as a range of individual arts organisations. The report proposes a standard tiered structure for classifying artforms. Other resources show the revised structure recommended by ADUK.

Download Artform_Classification1.pdf (441.52 Kb)

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