GFT found working with GGA a very easy and enjoyable experience. We have used the findings of the report to write our own internal report, which helps to support funding applications and influence our marketing strategy for 2010.

Seonaid Frame, Glasgow Film Theatre

Arts Audience: Insight Training

15th December 2008

Audiences Yorkshire is delivering four FREE workshops exploring the new segmentation model on behalf of Arts Council England. 

Arts Audiences: Insight is based on people's actual engagement with arts and culture, right across the country.  Segmentation enables you to understand your audiences more clearly, improve the effectiveness of your marketing and increase your audiences.

The half-day sessions are running from December to January 2009 in York (16 December 2008), Hull (14 January 2009), Sheffield (21 January 2009) and Dewsbury (this session is now fully booked). 

If you would like to book a place, please click the city of the session you would like to attend above.  If you have any queries, please contact sophie@aduk.org.

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